How to Promote an Affiliate Product ?

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 In the previous post we discussed about affiliate marketing and how to start affiliate marketing. The key factor for earning a commission on a affiliate product is when someone gets to buy that product and for that we need traffic or in other words people who are interested in buying that product. That's what todays post is all about. We are going to discuss about different types of traffic, free and paid traffic, so lets get started.

When it comes to marketing, we have two paths:

1. Free Advertising.
2. Paid Advertising.

Free Advertising.

Let’s start with Free promotion, and see how we can promote affiliate products and services for free.

1. SEO: Search Engine Optimization.

SEO is the best way to promote affiliate services and products and to turn this online business into almost 99% Passive Income. why?

Before, I say why, Let’s explain SEO in brief.

What is SEO?

SEO or Search Engine Optimization, is simply a method, or a techinique used to rank your websites and articles on Top of search engines like Google, Bing, and Yahoo.

You know, when people wants something on the internet, they search for it on search engines, and usually people will open results from the first page only.

So your goal with SEO is to make your website rank on the first page for certain search queries. so you can get a lot of free organic traffic to your website.

Let’s take this simple scenario, You wrote an article on your website about an affiliate product, for example, “Top 10 Microphones for YouTubers” and you ranked this article on the first page of Google.

Now you can imagine how much money you will make with the amazon affiliate program promoting “Microphones affiliate links” and getting free traffic from Google, It’s money on autopilot!

Now you may say, Ok Great! But how do we rank our articles? in other words, what the hell is SEO!! and how do we do it!?

Of course, Going through SEO in deep is out of the scope of this article, but at the same time, I will try my best to help you understand how to start and work with SEO in few lines. I will not let you go out of here missing anything!

The Idea is Simple, we mainly have three steps to go through in the process of ranking your articles:

1. Know what people are searching for (Keyword Research)
2. Optimize your article for these keywords (On-Page SEO)
3. Off-Page SEO (Building Trust, Social Signals, and Link Building…)

For example, when you search something on google you get thousands of results but you see people only click on the top results that's because they are on the top of the list. But why are they on the top of the search results. That's because they use SEO to rank their articles.

While writing an article you get to choose keywords for your post. That's how people get to see your post when they enter similar keywords in their search bar that you have used for your article.

Now the question is how can you get best keywords or recommended keyword so that you rank your website or article.Well I suggest using keyword research tools of:

• H-Supertools

• UberSuggest

2. Promote Affiliate with YouTube.

YouTube is one of the best sources to promote anything! not only affiliate services. You create videos about your affiliate product and link back to it.

Now the Big Question is How to Grow Your YouTube Channel and get more views?

In general, there are two ways to grow your channel.

1. YouTube suggestions: where YouTube will start suggesting your videos on the top of other popular videos.

Ex: you pick a trending video or topic and you create a similar High-Quality Video, and optimize the metadata (Title, Thumbnail, Description, and Tags)

My Video Suggested on Top of other videos

2. Video SEO: which is ranking your videos on top of YouTube search results by optimizing your title, and metadata for a specific keyword. you can use tools like Tubebuddy, Vidiq, H-supertools, and others to grow your channel.

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3. Forums and Q&A Sites.

Search for forums related to your content and help others by sharing what you know and link to your article or page where you are promoting the offer (DON’T SPAM).

Also, don’t forget, Reddit, which is a great place to get free traffic.

Also, Quora Q&A, which is one of the fastest methods to get traffic. It’s by answering questions and linking back to your site.

You can also create small free ebooks and publish on ebooks sites like this to get traffic or even you can publish a free course on Udemy which has millions of students out there and link back to your site.

4. Email Marketing, always make sure to build your email lists, which will be one of the top sources of traffic for your websites by sending newsletters to your Subscribers. I have several blog posts on email marketing so check those out.

Here ......

Paid Advertising.

When It comes to paid advertising, we have several networks and places to market on like:

• Facebook Ads.
• Google Ads
• Native Ads
• Quora Ads

Going through all these requires a 300-page book each! So I will go over each one, in brief, to put you in the right direction.

Promote Affiliate products with Facebook and Google Ads

If you are looking to promote affiliate products with Facebook or Google Ads, Keep in mind the following:

First: Don’t run ads directly to your affiliate link. Facebook and Google are generally not a huge fan of affiliate links, and doing so too much could end up getting your ad account shut down.

Instead, you want to send them to your landing page in between the Ad and the Affiliate product page.

Secondly: make sure that all of your landing pages are compliant with Facebook and Google GuideLines.

Create Your Landing Page.

Now, what you have to do is to create your landing page. This could be a simple page where you pre-sell whatever it is you’re promoting…whether it’s a piece of pre-launch content or the sales page…and invite them to click through to download it.

Or, even better, you can use this as an opportunity to grow your list by turning these people into subscribers to YOUR list, and then sending them onto the content or offer you are promoting.

Run your Campaign.

A small note to consider is whenever you start your campaign, be sure to select the correct audience and narrow down as much as you can to target specific people. You can also use AD retargeting, which is a great weapon when running paid Ads.

Also, Don’t forget to start your campaign with low bids and different Ad sets to test, and to know which is the best to scale with.

Promote Affiliate products with Native Ads.

For affiliate marketers, native ad networks like Outbrain, Taboola, Mgid, and others are an ideal platform, proven to bring great results.

Ads on search results (like Google) and social media (Like Facebook) are not the same as ads on native networks. Why?

Simply Because there’s a big difference between scrolling a social feed, searching for something specific on Google, or browsing a favorite news site (where Native ads are shown). With the latter, users are in “discovery mode.”

They are primed to discover content that interests them.

Promote Affiliate products with Quora Ads.

Even though, I recommend starting with Quora as a free source of traffic by answering and sharing your knowledge as I explained before. But you can still run paid ads also on Quora.

I hope this article gave you all the information that helps you with your online business journey as an affiliate marketer.